ruKom: Promoting Artisans with Style in Sarajevo

ruKom is a new brand in Sarajevo that was started by two sets of sisters. They are passionate about promoting artisanal fashion accessories in Sarajevo and nourishing the hand-made movement. They carefully select flower broches, ceramic rings, fabric owls and a forest-full of stylish little creatures to showcase in their store in Baščaršija, Sarajevo’s historical city centre and bazaar.

Colaboratorium teamed up with ruKom to tell the story of this unique brand through promotional photos and a short promotional video.